鐩搁棞(gu膩n)鎺ㄨ枽锛�鍏ㄥ湅鍚勭渷浠�2021骞翠汉鍔涜硣婧愮稉(j墨ng)鐞嗚€冭│鏅傞枔鍖附

2021骞翠汉鍔涜硣婧愮稉(j墨ng)鐞嗚€冭│姝ｅ湪鍌欒€冧腑锛岃€冪敓鍦�2021骞翠汉鍔涜硣婧愮稉(j墨ng)鐞嗗倷鑰冧腑鏈冮亣鍒伴棞(gu膩n)浜庝汉鍔涜硣婧愮稉(j墨ng)鐞嗚€冭│鍌欒€冩妧宸х殑浜嬪厭銆備笅闈㈠氨渚嗗垎浜竴鍊嬩汉鍔涜硣婧愮稉(j墨ng)鐞嗗繀鐭ュ崄绋稉(j墨ng)鍏镐紒妤�(y猫)绠＄悊娉曞墖銆�

灏忔彁绀猴細澶氬€嬭瓑澶氭璺紝鐐轰簡鎻愬崌灏辨キ(y猫)骞剧巼鑰冨€嬩汉鍔涜硣婧愮稉(j墨ng)鐞嗚瓑鏇搁倓鏄€嬩笉閷殑閬告搰銆傛兂鎵惧€嬪ソ宸ヤ綔锛屽挶鍊戣嚜宸卞氨寰楁彁鍗囪€冨€嬩汉鍔涜硣婧愮稉(j墨ng)鐞嗚瓑鏇�锛岄€欏€嬫鏈冩€庤兘閷亷锛熸€庝箞鎵嶈兘鐭ラ亾鏈湴鍗€(q奴)鐨勪汉鍔涜硣婧愮稉(j墨ng)鐞嗚€冭│鍫卞悕鏅傞枔鍜岃€冭│鏅傞枔绛夌浉闂�(gu膩n)淇℃伅鍛�锛屼笉瑕佽憲鎬�锛屼締鐢宠珛 鍏嶈不闋�(y霉)绱勭煭淇℃彁閱�锛屽埌鏅傜郸鎮ㄧ櫦(f膩)鐭俊鎻愰啋鍠瞺

浜哄姏璩囨簮缍�(j墨ng)鐞嗗繀鐭ュ崄绋稉(j墨ng)鍏镐紒妤�(y猫)绠＄悊娉曞墖

1銆佺洰妯�(bi膩o)绠＄悊(ManagementbyObjectives,MBO),鐝�(xi脿n)鍦ㄩ€欏€嬬府瀵篃甯哥敤浜庝唬绋�“绠＄悊灞ゆ敹璩�”(Management Buy Out) 鐩(bi膩o)绠＄悊鏄互鐩(bi膩o)鐐哄皫(d菐o)鍚�锛屼互浜虹偤涓績锛屼互鎴愭灉鐐烘(bi膩o)婧�(zh菙n)锛岃€屼娇绲勭箶鍜屽€嬩汉鍙栧緱鏈€浣虫キ(y猫)绺剧殑鐝�(xi脿n)浠ｇ鐞嗘柟娉�銆傜洰妯�(bi膩o)绠＄悊浜︾ū“鎴愭灉绠＄悊”锛屼織绋辫铂(z茅)浠诲埗銆傛槸鎸囧湪浼佹キ(y猫)鍊嬮珨鑱峰伐鐨勭⿳妤靛弮鑸囦笅锛岃嚜涓婅€屼笅鍦扮⒑瀹氬伐浣滅洰妯�(bi膩o)锛屽苟鍦ㄥ伐浣滀腑瀵﹁“鑷垜鎺у埗”锛岃嚜涓嬭€屼笂鍦颁繚璀夌洰妯�(bi膩o)瀵︾従(xi脿n)鐨勪竴绋紒妤�(y猫)绠＄悊杈︽硶銆�

2銆佹(bi膩o)妗跨瀯婧�(zh菙n)(Benchmarking) 鎸囦紒妤�(y猫)灏囪嚜宸辩殑鐢�(ch菐n)鍝�銆佹湇鍕�(w霉)銆佹垚鏈拰缍�(j墨ng)鐕熷韪�锛岃垏閭ｄ簺鐩告噳(y墨ng)鏂归潰琛ㄧ従(xi脿n)鏈€鍎�(y艒u)绉€銆佹渶鍗撴湁鎴愭晥鐨勪紒妤�(y猫)(骞朵笉灞€闄愪簬鍚屼竴琛屾キ(y猫))鐩告瘮杓�锛屼互鏀归€�(j矛n)鏈紒妤�(y猫)绠＄悊缍�(j墨ng)鐕熸キ(y猫)绺惧拰妤�(y猫)鍕�(w霉)琛ㄧ従(xi脿n)鐨勯€欐ǎ涓€鍊嬩笉闁撴柗鐨勭簿鐩婃眰绮剧殑閬庣▼銆�

3銆侀枊鏄庣鐞�(Open Management) 钁楀悕蹇冪悊瀛�(xu茅)瀹朵簽浼媺缃�·棣柉娲�(AbrahamH.Maslow,1908锝�1970)浜�1965骞村嚭鐗堛€婂劒(y艒u)鍖栧績鐞嗙鐞�(EupsychianManagement)銆嬬偤妯�(bi膩o)蹇�銆傞Μ鏂礇鍦ㄦ浉涓彁鍑轰簡"闁嬫槑绠＄悊"姒傚康銆傘€婇Μ鏂礇璜栫鐞嗐€嬫槸棣柉娲涚殑涓昏钁椾綔涔嬩竴,涔熸槸璜栬堪棣柉娲涚殑闁嬫槑绠＄悊鎬濇兂鐨勫敮涓€钁椾綔銆�

4銆佸瀹圭鐞�(AllowanceManagement) 瀵鍨嬬鐞嗘槸涓€绋柊鍨嬬殑绠＄悊鐞嗗康鑸囨柟寮忔鍦ㄤ笘鐣屼笂椤ず鍑烘剤渚嗘剤澶х殑褰遍熆锛屽畠鏄浘缍�(j墨ng)浠昏嫳鍦嬪晢鍕�(w霉)鏈冧富甯€佽憲鍚嶇稉(j墨ng)婵�(j矛)鑸囦紒妤�(y猫)绠＄悊thldl.org.cn瀛�(xu茅)瀹堕樋閲�·寰疯但鏂�(ArieDeGeus)鎻愬嚭鐨�,寰疯但鏂獚(r猫n)鐐�锛屽瀹瑰瀷绠＄悊鏄柊缍�(j墨ng)婵�(j矛)褰㈡厠(t脿i)涓嬩竴绋柊鍨嬬殑浼佹キ(y猫)绠＄悊鐞嗗康鑸囨柟寮�锛屼篃鏄笘鐣屼笂瑷卞浼佹キ(y猫)鑳戒繚鎸佹寔涔呯殑鐢熷懡鍔涳紝骞舵垚鐐�“闀峰＝鍏徃”鐨勬椿鍔涙墍鍦�銆�

5銆佸嵄姗熺鐞�(CrisisManagement) 鍦ㄨタ鏂瑰湅瀹剁殑鏁欑鏇镐腑锛岄€氬父鎶婂嵄姗熺鐞�(CrisisManagement)绋变箣鐐哄嵄姗熸簼閫氱鐞�(CrisisCommunicationManagement)锛屽師鍥犲湪浜�锛屽姞寮蜂俊鎭殑鎶湶鑸囧叕鐪剧殑婧濋€�锛岀埈鍙栧叕鐪剧殑璜掕В鑸囨敮鎸佹槸鍗辨绠＄悊鐨勫熀鏈皪绛栥€� 鍗辨绠＄悊鏄紒妤�(y猫)鐐烘噳(y墨ng)灏嶅悇绋嵄姗熸儏澧冩墍閫�(j矛n)琛岀殑瑕�(gu墨)鍔冩焙绛�銆佸嫊鎱�(t脿i)瑾�(di脿o)鏁淬€佸寲瑙ｈ檿鐞嗗強鍝″伐鍩硅〒(x霉n)绛夋椿鍕曢亷绋�锛屽叾鐩殑鍦ㄤ簬娑堥櫎鎴栭檷浣庡嵄姗熸墍甯朵締鐨勫▉鑴呭拰鎼嶅け銆傞€�?锛熻摢鈶筋棡C绠＄悊鍒嗙偤鍏╁ぇ閮ㄥ垎锛氬嵄姗熺垎鐧�(f膩)鍓嶇殑闋�(y霉)瑷堬紝闋�(y霉)闃茬鐞嗗拰鍗辨鐖嗙櫦(f膩)鍚庣殑鎳�(y墨ng)鎬ュ杽鍚庣鐞�銆� 鍗辨绠＄悊鏄皥闁€鐨勭鐞嗙瀛�(xu茅)锛屽畠鏄偤浜嗗皪鎳�(y墨ng)绐佺櫦(f膩)鐨勫嵄姗熶簨浠�锛屾姉鎷掔獊鐧�(f膩)鐨勭伣(z膩i)闆ｄ簨璁婏紝鐩￠噺浣挎悕瀹抽檷鑷虫渶浣庨粸鑰屼簨鍏堝缓绔嬬殑闃茶寖銆佽檿鐞嗛珨绯诲拰灏嶆噳(y墨ng)鐨勬帾鏂�銆傚皪涓€鍊嬩紒妤�(y猫)鑰岃█锛屽彲浠ョū涔嬬偤浼佹キ(y猫)鍗辨鐨勪簨闋呮槸鎸囩暥(d膩ng)浼佹キ(y猫)闈㈣嚚鑸囩ぞ鏈冨ぇ鐪炬垨椤у鏈夊瘑鍒囬棞(gu膩n)绯讳笖鍚庢灉鍤�(y谩n)閲嶇殑閲嶅ぇ浜嬫晠锛岃€岀偤浜嗘噳(y墨ng)浠樺嵄姗熺殑鍑虹従(xi脿n)鍦ㄤ紒妤�(y猫)鍏�(n猫i)闋�(y霉)鍏堝缓绔嬮槻鑼冨拰铏曠悊閫欎簺閲嶅ぇ浜嬫晠鐨勯珨鍒跺拰鎺柦锛屽墖绋辩偤浼佹キ(y猫)鐨勫嵄姗熺鐞�銆�

6銆佹(bi膩o)妗跨鐞�(BenchmarkingManagement) 鏄寚涓€鍊嬬祫绻旂瀯婧�(zh菙n)涓€鍊嬫瘮鍏剁妇鏁堟洿楂樼殑绲勭箶閫�(j矛n)琛屾瘮杓�锛屼互渚垮彇寰楁洿濂界殑绺炬晥锛屼笉鏂疯秴瓒婅嚜宸憋紝瓒呰秺妯�(bi膩o)妗�锛岃拷姹傚崜瓒婏紝绲勭箶鍓�(chu脿ng)鏂板拰娴佺▼鍐嶉€犵殑閬庣▼銆� 妯�(bi膩o)妗跨鐞�(Benchmarking)锛屽張绋卞熀婧�(zh菙n)绠＄悊銆�

7銆佷汉鏍肩鐞�(Character Management) 浜烘牸绠＄悊鏄ū澶氫紒妤�(y猫)鐨勭鐞嗙洸鍗€(q奴)銆傚湪鐭ヨ瓨缍�(j墨ng)婵�(j矛)鏅備唬锛屼汉鍔涜硣婧愰€愭几瓒呰秺浜嗗煁闋嫤骞茬殑“鍕炲嫊鍔�”鑼冪枃锛屾垚鐐轰紒妤�(y猫)“鏅烘収璩囨湰”鐨勯噸瑕佽級楂�銆備簬鏄�锛屼紒妤�(y猫)鐣屽皪瀛樺湪浜庝汉鑵︽捣涓殑鐭ヨ瓨鍍瑰€兼湁浜嗗秳鏂拌獚(r猫n)璀�銆傚洜姝�锛屼紒妤�(y猫)鐨勪汉鍔涜硣婧愮鐞嗗熀榛炰篃寰炶并鐛�(xi脿n)鍕炲嫊鍔涚殑鍝″伐韬笂杞�(zhu菐n)绉诲埌璨㈢嵒(xi脿n)鏅烘収鐨勫摗宸ヨ韩涓娿€傚浠�锛屼汉鍔涜硣婧愮鐞嗙殑鐞嗗康鐩＄宸插唬娉涙祦鍌筹紝浣嗛潰灏嶇煡璀樼稉(j墨ng)婵�(j矛)鐨勬寫鎴�(zh脿n),浜哄姏璩囨簮绠＄悊楂旂郴浠嶅瓨鍦ㄤ竴浜�“鐩插崁(q奴)”锛屼緥濡傚皪“鐭ヨ瓨鍝″伐”鐨勪汉鏍肩鐞嗕笉閲嶈锛屼紒妤�(y猫)鏈兘寤虹珛琛屼箣鏈夋晥鐨勪汉鏍肩鐞嗙殑鐞嗗康銆佸師鍓囧拰鏂规硶楂旂郴銆�

8銆佸搧鐗岀鐞�(BrandManagement) 浠€涔堟槸鍝佺墝?鎸夌収濂х編鐨勫畾缇�锛屽搧鐗屾槸涓€绋尟缍滃京(f霉)闆滅殑璞″緛銆傚畠鏄搧鐗屽爆鎬�銆佸悕绋便€佸寘瑁�銆佸児鏍�銆佹鍙�銆佷俊璀斤紝寤ｅ憡鏂瑰紡鐨勭劇褰㈢附绋�銆傚搧鐗屽悓鏅備篃鏄秷璨昏€呭皪鍏朵娇鐢ㄨ€呯殑鍗拌薄锛屼互鍏惰嚜韬殑缍�(j墨ng)椹楄€屾湁鎵€鐣屽畾.鐢�(ch菐n)鍝佹槸宸ュ粻鐢熺敘(ch菐n)鐨勬澅瑗�;鍝佺墝鏄秷璨昏€呮墍璩艰卜鐨勬澅瑗�銆傜敘(ch菐n)鍝佸彲浠ヨ绔剁埈鑰呮ā浠�锛屼絾鍝佺墝鍓囨槸鐛ㄤ竴鐒′簩鐨勶紝鐢�(ch菐n)鍝佹サ鏄撹繀閫熼亷鏅傝惤浼�锛屼絾鎴愬姛鐨勫搧鐗屽嵒鑳芥寔涔呬笉澧�锛屽搧鐗岀殑鍍瑰€煎皣闀锋湡褰遍熆浼佹キ(y猫)銆� 鍝佺墝鏄秷璨昏€�(娉ㄦ剰锛屼竴瀹氳臣璨疯€呮垨鑰呮湁璩艰卜鑳藉姏涓旀湁璩艰卜鎰忓悜鐨勮嚜鐒朵汉)灏嶄簬鏌愬晢鍝�(鏄波骞ｄ氦鏄撶殑鐢�(ch菐n)鍝侊紝涓嶆槸浠ョ墿鏄撶墿锛屼篃涓嶈兘鏄磮鍝�锛屼笉鑳芥槸鏅€氱敘(ch菐n)鍝侊紝涓€瀹氳鍦ㄦ祦閫氭笭閬撶暥(d膩ng)涓瓨鍦ㄧ殑)鐢�(ch菐n)鐢熺殑涓昏鍗拌薄(鎯虫硶鏄富瑙€鐨�锛屼笉涓€瀹氬拰瀹㈣鐩哥)锛屽苟浣垮緱娑堣不鑰呭湪閬告搰瑭插晢鍝佹檪鐢�(ch菐n)鐢熻臣璨峰亸濂�(鏄亸濂�锛屽彲鑳芥槸鎺掍粬鎬х殑锛屼篃鍙兘鏄浛浠ｅ墰鎬х殑锛岃嚦灏戞槸娑堣不鍋忓ソ鏇茬窔鐨勫垏绶氭槸澶т簬闆剁殑)?锛熷仺Y(ji茅)鍚庨€ｇ祼(ji茅)璧蜂締锛氬搧鐗屾槸娑堣不鑰呭皪浜庢煇鍟嗗搧鐢�(ch菐n)鐢熺殑涓昏鍗拌薄锛屽苟浣垮緱娑堣不鑰呭湪閬告搰瑭插晢鍝佹檪鐢�(ch菐n)鐢熻臣璨峰亸濂� 灏嶄簬寰堝涓皬鍨嬩紒妤�(y猫)渚嗚锛屽搧鐗岀殑鍏�(n猫i)娑靛湪涓€瀹氱▼搴︿笂鍙嶆槧浜嗕紒妤�(y猫)鏂囧寲锛屾墍浠ワ紝灏嶉€欓鍨嬬殑浼佹キ(y猫)渚嗚锛屽搧鐗屼笉鍍呮槸灏嶅(鍒嗛姺鍟嗐€佹秷璨昏€�)閵峰敭鐨勫埄鍣�锛岃€屼笖涔熸槸灏嶅収(n猫i)(鍝″伐銆佷緵鎳�(y墨ng)鍟�)绠＄悊鐨勯亾寰峰姏閲�銆傚湪鐕熼姺涓�锛屽搧鐗屾槸鍠氳捣娑堣不鑰呴噸寰�(f霉)娑堣不鐨勬渶鍘熷鍕曞姏锛屾槸娑堣不甯傚牬涓婄殑闈堥瓊銆傛湁涓€鍊嬩紒妤�(y猫)瀹惰閬�锛�“娌掓湁鍝佺墝锛屼紒妤�(y猫)灏辨矑鏈夐潏榄�;娌掓湁鍝佺墝锛屼紒妤�(y猫)灏卞け鍘荤敓鍛藉姏”銆�

9銆佽畩闈╃鐞�(ChangeManagement) 浼佹キ(y猫)璁婇潻鐨勬牳蹇冩槸绠＄悊璁婇潻锛岃€岀鐞嗚畩闈╃殑鎴愬姛渚嗚嚜浜庤畩闈╃鐞嗐€傝畩闈╃殑鎴愬姛鐜囧苟涓嶆槸100%锛岀敋鑷虫洿浣庯紝甯稿父浣夸汉鐢�(ch菐n)鐢熶竴绋�“璁婇潻鏄锛屼笉璁婁篃鏄”鐨勬亹鎳�銆備絾鏄競鍫寸鐖殑澹撳姏锛屾妧琛�(sh霉)鏇存柊鐨勯牷绻佸拰鑷韩鎴愰暦鐨勯渶瑕�锛�“璁婇潻鍙兘澶辨晽锛屼絾涓嶈畩鑲畾澶辨晽”銆傚洜姝ょ煡閬撴€庢ǎ璁婇潻姣旂煡閬撶偤浠€涔堣畩闈╁拰璁婇潻浠€涔堟洿鐐洪噸瑕�銆� 璁婇潻绠＄悊(ChangeManagement)鎰忓嵆鐣�(d膩ng)绲勭箶鎴愰暦閬茬珐锛屽収(n猫i)閮ㄤ笉鑹晱椤岀敘(ch菐n)鐢�锛屾剤鐒℃硶鍥犳噳(y墨ng)缍�(j墨ng)鐕熺挵(hu谩n)澧冪殑璁婂寲鏅�锛屼紒妤�(y猫)蹇呴爤鍋氬嚭绲勭箶璁婇潻绛栫暐锛屽皣鍏�(n猫i)閮ㄥ堡绱�銆佸伐浣滄祦绋嬩互鍙婁紒妤�(y猫)鏂囧寲锛岄€�(j矛n)琛屽繀瑕佺殑瑾�(di脿o)鏁磋垏鏀瑰杽绠＄悊锛屼互閬�(d谩)浼佹キ(y猫)闋嗗埄杞�(zhu菐n)鍨�銆�

10銆佹簼閫氱鐞�(CommunicationManagement) 鎵€璎傛簼閫�锛屾槸浜鸿垏浜轰箣闁撶殑鎬濇兂鍜屼俊鎭殑浜ゆ彌锛屾槸灏囦俊鎭敱涓€鍊嬩汉鍌抽仈(d谩)绲﹀彟涓€鍊嬩汉锛岄€愭几寤ｆ硾鍌虫挱鐨勯亷绋�銆傝憲鍚嶇祫绻旂鐞嗗(xu茅)瀹跺反绱嶅痉瑾�(r猫n)鐐�“婧濋€氭槸鎶婁竴鍊嬬祫绻斾腑鐨勬垚鍝¤伅(li谩n)绯诲湪涓€璧�锛屼互瀵︾従(xi脿n)鍏卞悓鐩(bi膩o)鐨勬墜娈�”銆傛矑鏈夋簼閫�锛屽氨娌掓湁绠＄悊銆傛簼閫氫笉鑹咕涔庢槸姣忓€嬩紒妤�(y猫)閮藉瓨鍦ㄧ殑鑰佹瘺鐥�锛屼紒妤�(y猫)鐨勬妲�(g貌u)瓒婃槸寰�(f霉)闆�锛屽叾婧濋€氳秺鏄洶闆�銆傚線寰€鍩哄堡鐨勮ū澶氬缓瑷�(sh猫)鎬ф剰瑕嬫湭鍙婂弽楗嬭嚦楂樺堡姹虹瓥鑰�锛屼究宸茶灞ゅ堡鎵兼锛岃€岄珮灞ゆ焙绛栫殑鍌抽仈(d谩)锛屽父甯镐篃鐒℃硶浠ュ師璨屽睍鐝�(xi脿n)鍦ㄦ墍鏈変汉鍝′箣鍓�銆� 婧濋€氱鐞嗘槸浼佹キ(y猫)绲勭箶鐨勭敓鍛界窔銆傜鐞嗙殑閬庣▼锛屼篃灏辨槸婧濋€氱殑閬庣▼銆傞€氶亷浜嗚В瀹㈡埗鐨勯渶姹�锛屾暣鍚堝悇绋硣婧愶紝鍓�(chu脿ng)閫犲嚭濂界殑鐢�(ch菐n)鍝佸拰鏈嶅嫏(w霉)渚嗘豢瓒冲鎴�锛屽緸鑰岀偤浼佹キ(y猫)鍜岀ぞ鏈冨壍(chu脿ng)閫犲児鍊煎拰璨″瘜銆備紒妤�(y猫)鏄€嬫湁鐢熷懡鐨勬湁姗熼珨锛岃€屾簼閫氬墖鏄楂斿収(n猫i)鐨勮绠�锛岄€氶亷娴佸嫊渚嗙郸绲勭箶绯荤当(t菕ng)鎻愪緵椁�(y菐ng)鍒�锛屽鐝�(xi脿n)姗熼珨鐨勮壇鎬у惊鐠�(hu谩n)銆傛簼閫氱鐞嗘槸浼佹キ(y猫)绠＄悊鐨勬牳蹇冨収(n猫i)瀹瑰拰瀵﹁唱(zh矛)

浠ヤ笂鏄皪浜哄姏璩囨簮缍�(j墨ng)鐞嗗繀鐭ュ崄绋稉(j墨ng)鍏镐紒妤�(y猫)绠＄悊娉曞墖鐨勫垎浜紝甯屾湜鍙互骞埌澶у銆�

鍫卞悕浜哄姏璩囨簮缍�(j墨ng)鐞嗚€冭│锛屾洿澶氭湁闂�(gu膩n)浜哄姏璩囨簮缍�(j墨ng)鐞嗚€冭│鐩搁棞(gu膩n)鑰冮粸銆佹ā鎿│椤�銆佹骞寸湡椤岀瓑鍌欒€冭硣鏂欏皬绶ㄦ渻鏁寸悊鎴怭DF鏂囨獢渚涘ぇ瀹跺弮鑰�锛屾杩庨粸鎿婁笅鏂规寜閳曞厤璨讳笅杓夊(xu茅)缈�(x铆)~